📁 FAN KAR LONG STUDIO
🤝 LITS
🧠 BDWORKSHOP
🎨 CLEMENT YOUNG , KEITH LAM
LITS
HONG KONG LAUNCH CAMPAIGN 2020
Bringing the essence of Japanese skincare innovation to Hong Kong, LITS introduces its signature botanical stem cell technology, redefining hydration and radiance. As a brand under Japan’s esteemed beauty conglomerate NatureLab, LITS merges nature and science to create skincare solutions that deeply nourish and protect.
For its Hong Kong debut, the campaign highlights LITS’ commitment to effortless beauty—24-hour hydration, revitalized translucency, and a naturally plumped glow. With a clean, luminous aesthetic and a focus on replenishing moisture, the visuals capture the transformative power of LITS, empowering women to embrace their best skin with confidence.